The $0 strategy that keeps printing opportunity

Some people build lead funnels.
Others build coffee calendars.

Guess which one filled my pipeline faster?

Here’s a truth most folks ignore:
Real conversations still outperform clever campaigns.

Over the past four months, I’ve quietly stacked:

• Dozens of warm leads

• Genuine referrals

• Unexpected insights

• Real collaborations

All from one simple habit:

Coffee chats.

Not selling.
Not pitching.
Not trying to “optimize conversions.”
Just showing up for 1–2 hours a week with people I genuinely find interesting.

👉 Founders
👉 Operators
👉 Creators
👉 Curious folks with smart questions

And yes, some became clients.
Some referred others.
A few became actual friends. (Wild, I know.)

☕ My Coffee Chat Playbook:

• Mention it in your content casually.
  (“If you’re building X, I love jamming on this. Happy to chat.”)

• DM those who have engaged with you.

• Managing incoming DMs

• During the meetup,

  • ask good questions.

  • Listen. Don’t pitch.

  • Follow up with something useful.
    A tool. A connection. A resource. No strings.

That’s it.

No webinars. No funnels. No complexity.
Just high-trust, high-conversion conversations for $0.

If you’ve been stuck trying to “scale” everything…

Try the opposite.

Have five unscalable conversations this week.
Your business will feel more human.
Your leads will get warmer.
And you might actually enjoy it.

Until then… build trust, not noise.
You’ve got this.

Charles

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